📚 Book Club – The Lost Bookshop by Evie Woods
Thursday, September 11 · 6 PM

This month, we’re escaping into The Lost Bookshop—a lighter, endearing story with just enough magic to make you believe in the extraordinary hiding in everyday life.

Set between Dublin and the pages of a mysterious old bookshop, the story weaves together the lives of three characters searching for something they’ve lost—whether it’s love, purpose, or the courage to start over. With a little help from fate (and perhaps a touch of enchantment), their paths intertwine in ways they never could have imagined.

It’s heartwarming, whimsical, and the perfect read to share with friends over wine and conversation. Whether you’ve read every page or are just curious about the story, we’d love for you to join us.

📍 Main Street Market – Jasper, AL
🕕 6:00 PM
🥂 Come early for a glass of wine or a snack from the market before we settle in.

Taylor Swift Apéro Hour

Friday, September 5 | 5–8 PM
No reservations • Free to attend • Everyone is welcome

Calling all Swifties! 🎤✨
We’re turning Apéro Hour into a celebration of the one and only Taylor Swift. Bracelet trading is encouraged—so bring all of yours! For one night only, we’ll have:

• Taylor’s greatest hits playing loud and proud

• Yummy small plates à la carte to keep you fueled

• Specialty Taylor-inspired cocktails + wine, beer, and other drinks

• A room full of fellow fans ready to sing along

Just come ready to celebrate her music, sip something fun, trade bracelets, and enjoy great food and good vibes.

📍 Main Street Market | Jasper, AL
📞 205-878-5171 | 📧 contact@msmarketjasper.com
21+ to enjoy alcohol

non-alcoholic options available

Flatbread Night at Apéro Hour
Thursday & Friday, August 28 & 29 | 5–7 PM

No reservations needed – just come hungry!

We’re dedicating two nights of Apéro Hour to one of our favorite things: fresh, handmade flatbreads. Our dough will be prepared in-house, then topped with vibrant, seasonal ingredients—something for every taste, from light and fresh to rich and savory.

Pair your flatbread with a perfectly selected glass of wine or a refreshing spritz, mingle with friends, and savor a casual evening of great food and good company.

📍 Main Street Market | Jasper, AL
📞 205-878-5171 | 📧 contact@msmarketjasper.com
21+ to enjoy wine

🎶 Live Music at Apéro Hour – Friday, August 29 | 5–8 PM 🎶

Friday night at the Market is going to be packed with good food, good wine, and great music!

We’re bringing together three incredibly talented local musicians—Cameron Lee, Daphne Hobby, and Kenneth Yarbrough—for an evening of live music during Apéro Hour. Their sound blends beautifully, creating the perfect backdrop for conversation, laughter, and a glass (or two) of wine.

And that’s not all—it also happens to be Flatbread Pizza Night! Our artisan-style flatbreads come hot and crisp from the oven, topped with creative, seasonal combinations that pair perfectly with a glass of wine.

✨ What to expect:

• 🎶 Live music from 5–8 PM with Cameron, Daphne & Kenneth

• 🍕 Flatbread Pizza Night – house-made, artisan flatbreads

• 🍷 Wine and small plates during Apéro Hour (21+ to enjoy alcohol)

• A fun, relaxed Friday evening at Main Street Market

No reservations are required—just come hungry, grab a seat, and soak in the music and atmosphere. With live tunes, fresh pizza, and wine flowing, it’s the kind of night you won’t want to miss.

📍 Main Street Market – Jasper, AL
📅 Friday, August 29
🕔 5:00–8:00 PM
⚠️ Must be 21+ to drink wine or other alcoholic beverages

Flatbread Night at Apéro Hour
Thursday & Friday, August 28 & 29 | 5–7 PM

No reservations needed – just come hungry!

We’re dedicating two nights of Apéro Hour to one of our favorite things: fresh, handmade flatbreads. Our dough will be prepared in-house, then topped with vibrant, seasonal ingredients—something for every taste, from light and fresh to rich and savory.

Pair your flatbread with a perfectly selected glass of wine or a refreshing spritz, mingle with friends, and savor a casual evening of great food and good company.

📍 Main Street Market | Jasper, AL
📞 205-878-5171 | 📧 contact@msmarketjasper.com
21+ to enjoy wine

Fresh Pasta Night at Apéro Hour
Thursday & Friday | 5–7 PM

Join us for two delicious evenings dedicated to handmade pasta. We’ll be rolling, shaping, and serving fresh pasta made right here at Main Street Market—paired with other made-from-scratch dishes that change with the season.

🍝 Expect fresh pasta straight from the kitchen, thoughtfully prepared with high-quality ingredients.
🍷 Fabulous wine pairings available to make each dish shine.
🥖 Additional house-made small plates and market favorites will also be on the menu.

Details:

• Thursday & Friday during Apéro Hour (5–7 PM)

• No reservations—just stop by and enjoy

• Full menu will be published the week of the event

• All food and wine available for purchase

• 21+ to enjoy wine

📍 Main Street Market, Jasper, AL
📞 205-878-5171 | 📧 contact@msmarketjasper.com

Come for the pasta, stay for the wine, and enjoy an evening of good food and community.

Fresh Pasta Night at Apéro Hour
Thursday & Friday | 5–7 PM

Join us for two delicious evenings dedicated to handmade pasta. We’ll be rolling, shaping, and serving fresh pasta made right here at Main Street Market—paired with other made-from-scratch dishes that change with the season.

🍝 Expect fresh pasta straight from the kitchen, thoughtfully prepared with high-quality ingredients.
🍷 Fabulous wine pairings available to make each dish shine.
🥖 Additional house-made small plates and market favorites will also be on the menu.

Details:

• Thursday & Friday during Apéro Hour (5–7 PM)

• No reservations—just stop by and enjoy

• Full menu will be published the week of the event

• All food and wine available for purchase

• 21+ to enjoy wine

📍 Main Street Market, Jasper, AL
📞 205-878-5171 | 📧 contact@msmarketjasper.com

Come for the pasta, stay for the wine, and enjoy an evening of good food and community.

Paella Apéro Hour
Thursday & Friday, August 14 & 15 | 5–7 PM

No reservations needed – just come hungry!

We’re taking Apéro Hour on a trip to Spain. For two nights only, our kitchen will be filled with the sizzle and aroma of freshly made paella—served hot and ready for you to enjoy alongside a perfectly paired glass of wine.

What to Expect:

• Authentic flavors inspired by the streets of Valencia, made with a traditional recipe.

• Fresh ingredients – tender seafood, fragrant saffron, and locally sourced produce for vibrant color and flavor.

• A lively atmosphere – the perfect mix of good food, good wine, and great company.

Come early, grab a plate, and savor a dish that’s all about sharing the table and the moment. Whether you’re a paella lover or trying it for the first time, this is one Apéro Hour you don’t want to miss.

📍 Main Street Market | Jasper, AL
📞 205-878-5171 | 📧 contact@msmarketjasper.com
21+ to enjoy wine

📚 Book Club at Main Street Market

Thursday, August 14th | 6:00 PM | During Apero Hour

Come sip, snack, and chat with us during our first ever Main Street Market Book Club, held right in the heart of Apero Hour. We’ll gather around with small plates, a glass of something lovely, and great conversation—all centered around two beautifully written, thought-provoking books.

Just show up—no sign-up needed. Bring a friend or come solo and meet fellow readers in a cozy, welcoming setting.

📖 Main Pick: American Dirt by Jeanine Cummins

A gripping, emotional novel that follows Lydia and her son as they flee cartel violence in Acapulco. Their harrowing journey toward the U.S. border is filled with danger, hope, and unbreakable love. American Dirt is a powerful story of resilience and the lengths a mother will go to protect her child.

📖 Bonus Book: The Unlikely Pilgrimage of Harold Fry by Rachel Joyce

When Harold Fry receives a letter from a dying friend, he decides—on a whim—to walk across England to see her. As he journeys through towns and countryside, Harold reflects on regrets, love, and the unexpected ways people can change. Gentle, heartfelt, and quietly profound.

📍Where: Main Street Market
🕕 When: Thursday, August 14th at 6 PM

Grab a glass, a little plate, and a good seat—we'll see you there.

Paella Apéro Hour
Thursday & Friday, August 14 & 15 | 5–7 PM

No reservations needed – just come hungry!

We’re taking Apéro Hour on a trip to Spain. For two nights only, our kitchen will be filled with the sizzle and aroma of freshly made paella—served hot and ready for you to enjoy alongside a perfectly paired glass of wine.

What to Expect:

• Authentic flavors inspired by the streets of Valencia, made with a traditional recipe.

• Fresh ingredients – tender seafood, fragrant saffron, and locally sourced produce for vibrant color and flavor.

• A lively atmosphere – the perfect mix of good food, good wine, and great company.

Come early, grab a plate, and savor a dish that’s all about sharing the table and the moment. Whether you’re a paella lover or trying it for the first time, this is one Apéro Hour you don’t want to miss.

📍 Main Street Market | Jasper, AL
📞 205-878-5171 | 📧 contact@msmarketjasper.com
21+ to enjoy wine

🍷 Wine Tasting at Main Street Market – Friday, August 8th, 5–7 PM 🍷

Join us at Main Street Market for a special Wine Tasting Event on Friday, August 8th from 5 to 7 PM! Come explore a curated selection of new wines—perfect for discovering fresh favorites and expanding your palate.

We’ll be pouring a variety of styles to taste and enjoy, from crisp whites to bold reds and unique finds. Whether you're a wine lover or just curious, it’s a relaxed, welcoming way to sample, sip, and chat with friends.

🥖🧀 Pair your tasting with our market offerings and small plates, designed to make the evening even more delicious.

✅ Cost: $10 per person
✅ No reservations needed—just stop by and enjoy!

📍 Where: Main Street Market
📅 When: Friday, August 8th
🕔 Time: 5–7 PM

Come raise a glass with us!

🎶 Live Music at Main Street Market: Rider Gross – Friday, July 18th, 5–8 PM 🎶

Join us at Main Street Market for an evening of fantastic live music, great food, and good company!

We’re excited to welcome Rider Gross on Friday, July 18th from 5 to 8 PM. Known for his great voice and skilled guitar playing, Rider brings a wide variety of music—from folk and country favorites to unexpected gems that will keep you listening all evening.

We’ll also be featuring a special event menu just for the night, with chef-crafted small plates and refreshing drinks designed for a perfect summer evening.

Come early to get a good spot! Relax, enjoy the tunes, explore the market, and make it a Friday night to remember.

FREE TO ATTEND

📍 Where: Main Street Market
📅 When: Friday, July 18th, 5–8 PM
🎵 Who: Rider Gross – Live Music (Folk, Country & More)

We can’t wait to see you there!

🇫🇷✨ Bastille Day Dinner Party at Main Street Market ✨🇫🇷

Join us for an unforgettable evening as we celebrate Bastille Day with a special nod to our French friends! 🇫🇷

Saturday, July 12 at 6:30 pm

Indulge in a French Feast featuring multiple courses thoughtfully prepared to transport you to France for the night. Each course will be perfectly paired with exceptional wines to elevate the experience.

🍷🥖🧀 Expect classic French flavors, seasonal ingredients, and warm hospitality.

✅ $95 per person

✅ Reservations required

Reserve in store, email us at contact@msmarketjasper.com, or call 205-878-5171 to secure your spot for this one-night-only celebration of French cuisine and culture.

We’re reading Surviving Savannah by Patti Callahan—an atmospheric and richly detailed historical novel that brings to life the true story of the steamship Pulaski’s tragic sinking and the secrets that surface 180 years later. Perfect for fans of immersive, thought-provoking fiction.

🗓️ July 10, 6 pm

📍 Main Street Market

✅ Free to attend! Grab a glass, meet fellow book lovers, and dive into amazing historical fiction with us.

Follow us @msmarketjasper for updates!

🍝✨ Italian Garden Party at Main Street Market! 🇮🇹

Join us tomorrow from 6–8 pm for an unforgettable Italian dinner night! We’re transforming the market into a charming Italian garden party, complete with dishes you’d find in Italy—available for purchase and made with love. Don’t forget to pair it with a glass of wine!

Enjoy homemade fresh pasta with our scratch-made Bolognese sauce and other delicious surprises straight from the Italian countryside to your plate.

No reservations needed—just come hungry and order to your heart’s content! ❤️

🌿 Rain or shine—we’ll be here serving amazing food and warm hospitality. You won’t regret joining us for this special evening!

June Book Club at Main Street Market

📅 Thursday, June 19th

🕕 6:00–7:00 PM

📍 Main Street Market, Jasper, AL

Join us for our June Book Club gathering — an evening of great conversation, community, and compelling stories!

Our main selection this month is By Her Own Design by Piper Huguley. This powerful historical novel brings to life the inspiring story of Ann Lowe, the Black designer who created Jackie Kennedy’s iconic wedding dress. It’s a celebration of resilience, creativity, and unsung contributions to history.

We’ll also touch on Happiness Falls by Angie Kim as a bonus discussion pick. This beautifully layered novel explores family, communication, and the unseen truths that shape our lives.

Whether you’ve read both books, one, or just started — you’re welcome! Come join the discussion, meet fellow readers, and enjoy a thoughtful evening at the market.

All are welcome — even if you haven’t finished the book!

Saturday | 9 AM | Meet at the Market

Miles & Mimosas

Kick off Saturday with an stress-free 2–3 mile loop—run, walk, or roll a stroller—leaving Main Street Market at 9 AM. Pace is entirely yours: drop back early, tack on extra, or jump in late if you see us on the route!

Swing back to the market around 10 AM for the real payoff: fresh-squeezed OJ, mimosas, and solid hang-time (plenty of NA options, too).

No timing chips, no podiums—just movement, neighbors, and a good excuse for brunch.

Hosted by Victoria Smith.

Non-alcoholic options available

🎉 DAD BRUNCH at Main Street Market! 🍳☕️

Celebrate Dad the delicious way this weekend with a special Dad Brunch that’s all about hearty flavors and big smiles. We’re serving up thick-cut French Toast, loaded Breakfast Burritos with eggs, sausage, bacon, potatoes, and cheese, and a bold Conecuh Sausage Scramble with bell peppers, onions, eggs, and melty cheese. 💥

Grab a cup of hot coffee, a fresh mimosa, and bring the whole crew for a Father’s Day brunch that starts at 9 AM!

Join Us for the Market Wine Club Launch!

Friday, June 13 · Apéro Hour

5-7pm

$10 pp

We’re raising a glass to something new and exciting at Main Street Market—our very own Market Wine Club! Come celebrate the launch this Friday, June 13 during apéro hour with a vibrant summer wine tasting that’s as refreshing as it is delicious.

Sip, savor, and discover your new favorite wines while learning all about what our wine club has to offer—exclusive tastings, member perks, special events, and more. Whether you’re a wine enthusiast or just wine-curious, this is the perfect evening to mingle, taste, and toast to community.

Let’s kick off our wine club together—one beautiful glass at a time.

No reservations needed—just bring your curiosity and your taste buds!

What is Apéro Hour?

It’s something we’ve always had here at Main Street Market—but we’re putting a spotlight on it every Thursday and Friday from 5–7 PM.

Apéro (short for apéritif) is more than just a pre-dinner drink—it’s a way of life. It’s the moment you pause, breathe, taste something new, and allow the evening to unfold slowly and beautifully. A glass of wine. A thoughtfully prepared snack. A good conversation. Maybe even the beginning of dinner—or just a delicious little escape.

Whether you’re here for pasta night, attending a class, or just dropping by after work, apéro hour is always happening. It’s our favorite time of day, and we’re so excited to share it with you.

Here’s what you’ll find during apéro:

• A wine list (with wines by the glass and by the bottle)

• Special dishes and seasonal small plates, created to pair perfectly with what we’re pouring

• Charcuterie for two, featuring high-quality cheeses (most of them locally made) and curated just for that evening

• Chocolates from our wine & chocolate pairings—grab a box to enjoy with your glass or to take home

• Fresh baguettes, artisan cheeses, and other specialty market finds we’re happy to prepare for you

Whether you’re grabbing a quick drink before dinner, staying a while, or taking home everything you need to recreate the magic, apéro is here for you—always.

Wine is available for purchase any time during market hours (for guests age 21+).

Drink responsibly, and come hungry for something special.

Tallow Skincare Social with Holly Border

Thursday, June 12 · 5–7 PM · During Apéro Hour

Join us this Thursday evening at Main Street Market for a special apéro hour gathering hosted by Holly Border, featuring her line of handcrafted tallow-based skincare products.

Come sip, snack, and learn all about the nourishing benefits of tallow in your skincare routine. Holly will be on hand to share her process, answer questions, and let you sample her beautifully made products—perfect for anyone looking to simplify and elevate their daily self-care.

It’s a casual, come-and-go event during our regular apéro hour—no need to RSVP, just stop by, enjoy a glass, and discover something new for your skin!

🎶 Summer Concert Series at Main Street Market – Featuring Harley Hogue 🎶

Join us on Friday, June 6th, for an unforgettable evening of live music with the incredibly talented Harley Hogue and Connor Downey! Harley is back by popular demand along with Connor as part of our Summer Concert Series, and this time they will be performing outside in our backyard oasis.

Come relax, unwind, and enjoy the warm summer air with great music, delicious food, and good company. Whether you’re here for the tunes, the flavors, or just the vibe — we’ve got you covered.

🗓 Friday, June 6th
⏰ 5:00 PM – 7:00 PM
📍 Main Street Market, Jasper, AL
🌐 www.msmarketjasper.com
📞 205-878-5171

No tickets needed — just bring your friends, grab a drink, and find your spot in the backyard. We can’t wait to see you there! 💫

What is Apéro Hour?

It’s something we’ve always had here at Main Street Market—but we’re putting a spotlight on it every Thursday and Friday from 5–7 PM.

Apéro (short for apéritif) is more than just a pre-dinner drink—it’s a way of life. It’s the moment you pause, breathe, taste something new, and allow the evening to unfold slowly and beautifully. A glass of wine. A thoughtfully prepared snack. A good conversation. Maybe even the beginning of dinner—or just a delicious little escape.

Whether you’re here for pasta night, attending a class, or just dropping by after work, apéro hour is always happening. It’s our favorite time of day, and we’re so excited to share it with you.

Here’s what you’ll find during apéro:

• A wine list (with wines by the glass and by the bottle)

• Special dishes and seasonal small plates, created to pair perfectly with what we’re pouring

• Charcuterie for two, featuring high-quality cheeses (most of them locally made) and curated just for that evening

• Chocolates from our wine & chocolate pairings—grab a box to enjoy with your glass or to take home

• Fresh baguettes, artisan cheeses, and other specialty market finds we’re happy to prepare for you

Whether you’re grabbing a quick drink before dinner, staying a while, or taking home everything you need to recreate the magic, apéro is here for you—always.

Wine is available for purchase any time during market hours (for guests age 21+).

Drink responsibly, and come hungry for something special.

Spinach Pasta-Making Class at during Apéro Hour

Thursday, June 5, 2025

5–7 PM | At Main Street Market

$75 Reservations Needed

Join us for a hands-on evening of pasta-making magic! In this class, you’ll learn how to make vibrant, fresh spinach pasta from scratch—from mixing and kneading the dough to rolling and shaping it by hand.

Whether you’re a total beginner or just looking to refine your technique, this is a relaxed, fun setting to get your hands floury and your dinner plans inspired. We’ll talk ingredients, tips, and techniques, and of course, you’ll get to take home the pasta you make.

Come curious, leave with dinner.

All supplies included. No experience needed. Space is limited!

To book....come in or call us at 205-878-5171 or email at contact@msmarketjasper.com

Main Street Market

105 20th St E

Jasper, AL 35501

If you are not interested in this event you can still visit our Apéro Hour! The store will still be open!

BBQ Kickoff: A Backyard Celebration

Friday, May 30 | Starting at 4 PM

At Main Street Market

Celebrate the start of summer and our brand-new backyard space with a relaxed, flavor-packed evening at the Market! We’re bringing the community together for a night of good vibes, great bites, and live music under the evening sky.

Here’s what to expect:

• Fresh, homemade sliders

• Seasonal salads

• Special treats & refreshing surprises

• Sparkling and summer wines, cold beers, and craft sodas

• Live music in the backyard

• No reservations needed—just show up and enjoy!

21+ to drink alcohol | All ages welcome

🥐 FREE MINI CROISSANT ALERT! 🥐

This Saturday from 9–2, stop by Main Street Market and get a FREE mini croissant with any purchase—while supplies last! ✨

Our croissants are, of course, made here from scratch and fresh using traditional French techniques. The dough takes over two days to prepare—layered with butter, folded, and rested again and again to create that perfect flaky texture. It’s a true labor of love… and totally worth it. ❤️

Come taste the difference this Saturday!

Saturday | 9 AM | Meet at the Market

Miles & Mimosas

Kick off Saturday with an stress-free 2–3 mile loop—run, walk, or roll a stroller—leaving Main Street Market at 9 AM. Pace is entirely yours: drop back early, tack on extra, or jump in late if you see us on the route!

Swing back to the market around 10 AM for the real payoff: fresh-squeezed OJ, mimosas, and solid hang-time (plenty of NA options, too).

No timing chips, no podiums—just movement, neighbors, and a good excuse for brunch.

Hosted by Victoria Smith.

Non-alcoholic options available

Wine Tasting at Apéro Hour

Join us for our next Wine Tasting during Apéro Hour! We’ll be pouring a fresh selection of thoughtfully chosen wines in a laid-back, inviting atmosphere. Sip, savor, and discover new favorites while enjoying our small plates and other delicious offerings.

Friday, May 23, 2025

5–7 PM

$10

21+ for tasting, all ages welcome

No reservations needed

Plus, get 10% off bottles of wine with your wine tasting purchase!

What is Apéro Hour?

It’s something we’ve always had here at Main Street Market—but we’re putting a spotlight on it every Thursday and Friday from 5–7 PM.

Apéro (short for apéritif) is more than just a pre-dinner drink—it’s a way of life. It’s the moment you pause, breathe, taste something new, and allow the evening to unfold slowly and beautifully. A glass of wine. A thoughtfully prepared snack. A good conversation. Maybe even the beginning of dinner—or just a delicious little escape.

Whether you’re here for pasta night, attending a class, or just dropping by after work, apéro hour is always happening. It’s our favorite time of day, and we’re so excited to share it with you.

Here’s what you’ll find during apéro:

• A wine list (with wines by the glass and by the bottle)

• Special dishes and seasonal small plates, created to pair perfectly with what we’re pouring

• Charcuterie for two, featuring high-quality cheeses (most of them locally made) and curated just for that evening

• Chocolates from our wine & chocolate pairings—grab a box to enjoy with your glass or to take home

• Fresh baguettes, artisan cheeses, and other specialty market finds we’re happy to prepare for you

Whether you’re grabbing a quick drink before dinner, staying a while, or taking home everything you need to recreate the magic, apéro is here for you—always.

Wine is available for purchase any time during market hours (for guests age 21+).

Drink responsibly, and come hungry for something special.